- We use fluoride and nano-hydroxyapatite (nHAp) to provide two remineralizing mechanisms.
- Our pastes contain 0.22% sodium fluoride, the standard over-the-counter concentration.
- Less fluoride toxicity risk.
- No prescription required for our toothpastes.
- Award-winning formula that helps protect against tooth decay.
- We source premium-grade crystals from the world's leading nano-hydroxyapatite producers.
- No Sodium Lauryl Sulfate (SLS), titanium dioxide, propylene glycol, artificial colors, or artificial flavors.
- Made in the USA in an FDA-registered facility and third-party lab-tested for heavy metals.
Dual-Action Protection in One Tube
Many dentists recommend fluoride toothpaste because it protects your enamel surface by turning it into a more acid-resistant mineral. Nano-hydroxyapatite toothpaste, on the other hand, mimics your tooth’s natural biology, settling into small cracks on the surface to deposit lost calcium and phosphate.
Combining fluoride and nHAp can strengthen your teeth against dietary acids (that come from what you eat and drink) and bacterial acids (produced by your oral microbiome). At the same time, new mineral deposits help keep your teeth healthy.
A Little More Love in Every Brush
Born from a mother's love and perfected through science, Dr. Jen's toothpastes combine powerful enamel protection with gentle ingredients made for your unique needs:
Proven Enamel Protection
Independent laboratory testing by Therametric Technologies shows our Super Paste delivered six times greater enamel remineralization and 76% greater surface microhardness recovery than a 5,000 ppm prescription fluoride toothpaste under dry-mouth conditions.
Gentle Alternative to Prescription Toothpaste
Our paste offers powerful enamel protection without high-dose prescription fluoride, making it a good option for people with weakened enamel. Our formulas are also free from titanium dioxide, propylene glycol, artificial colors and flavors.
We use carefully selected botanicals, including aloe vera, calendula, and licorice root, to soothe delicate oral tissues and protect your teeth. The SLS free toothpastes are also a great option for people with sensitive mouth tissues.
Award-Winning Oral Care
Dr. Jen Super Paste was named the ConsumerLab.com July 2025 Top Pick for remineralizing toothpaste. Our formula has also received recognition from publications including CNN Underscored.
Who Needs Fluoride Toothpaste For Remineralization?
- High Cavity Risk: People with a history of decay or at high risk could benefit from our fluoride toothpastes because they harden enamel, making teeth more resistant to decay.
- Dry Mouth: Dry mouth from aging, certain medications, or diseases can increase your risk of dental issues like tooth decay. Our fluoride toothpaste can help harden the enamel, protecting your oral health.
- Orthodontic Treatment: Toothbrushes may not reach through brackets from braces, which can lead to plaque buildup that destroys the enamel. Our Super Paste Ortho™ fluoride formula helps keep enamel strong for people with orthodontic treatments.
- Gum Recession and Periodontal Care: When your gums recede, the root surface they covered may wear down faster with high-dose (5,000 ppm) prescription fluoride toothpastes. The Super Paste Perio is more gentle on these tissues, neutralizing acids that erode enamel and dentin.
Buy the Best Fluoride Toothpaste for Your Smile
Our fluoride toothpaste collection has three options to choose from based on your dental health needs:
- Super Paste Triple Protection: It helps prevent cavities and strengthens enamel. Our Super Paste comes in cool mint and strawberry flavors and may be a good option for patients at high risk for cavities.
- Super Paste Perio: A special formula that Dr. Jen developed for her own mother, who has periodontal disease and was struggling using a 5000 ppm prescription fluoride paste. It can protect delicate oral tissues in people dealing with gingivitis, periodontitis, receding gums, and sensitive root dentin.
- Super Paste Ortho: Helps protect tooth enamel and gum health for teens and adults who wear braces. The paste remineralizes hard-to-reach areas around brackets and wires.
Inspired by Love, Backed by Science
Dr. Jen’s daughter was about to start dental school when an infection from a fractured tooth led to serious complications. After two years of treatment and recovery, she finally returned home, and her healthcare team gave Dr. Jen one instruction: check every product they use, right down to their toothpaste, to remove potential irritants that could affect the healing process.
Determined to help her daughter heal, Dr. Jen began developing gentle oral care products, drawing on her engineering and dental care background. What started as a mother’s mission to protect her daughter grew into Dr. Jen Natural, a trusted oral care brand loved by dentists and families.
Frequently Asked Questions
How Do You Get the Most Out of a Fluoride Toothpaste?
Brush as directed on the package, then spit out the excess. Avoid rinsing your mouth, as it can wash away the fluoride and nano-hydroxyapatite before they have a chance to work on your teeth. We recommend waiting thirty minutes after brushing before eating or drinking, so the minerals can bond to your enamel.
Should I Choose Fluoride or Fluoride-Free Toothpaste?
People who are prone to cavities or have a history of tooth decay may benefit from fluoride, as it strengthens the enamel. Our fluoride free toothpastes may be good for people who want to avoid the mineral, or for adults who can't spit out toothpaste when brushing.
Still not sure which to pick? Take our formula quiz today.
Can Children Use Fluoride Toothpaste?
Our fluoride Super Paste is recommended for kids ages six and up for remineralization without the high toxicity of 5,000 ppm prescription pastes. Always consult a dentist for infants' and toddlers’ oral care.












