Proven to Support Healthy Smiles
Powered by ingredients like Nanohydroxyapatite and xylitol clinically shown to protect enamel and reduce sensitivity.
Dentist Developed & Approved
Created by a licensed dentist with decades of experience, trusted by professionals and
families alike.
Over 360,000 Cleaner Smiles
Join the growing community who've made the switch to safer, science-backed oral care.
Benefits of Ortho Toothpaste
Helps Prevent White Spot Lesions (decalcification)
Protects enamel from visible damage during braces
Remineralize & Strengthens Enamel
10% premium nHAp supports deep remineralization
Reduces Tissue and Gum Inflammation
Due to added botanicals of Aloe Vera and Calendula
Balances the Oral Microbiome
Xylitol helps reduce harmful bacteria and improves saliva flow
Cleaner, Non-Toxic Formula
No SLS, no titanium dioxide, no compromises
Reduce Aligner Breath
Proprietary blend of essential oils are designed to freshen breath
formulated with sensitive smiles in mind
Everything Your Smile Needs, & Nothing It Doesn't
Dr. Jen's vs. other nanohydroxyapatite toothpastes
Grade nHAp
Grade nHAp
Clinically Backed
Oral Care
Premium-grade Nanohydroxyapatite is clinically proven to support enamel protection and reduce hypersensitivity.
10%
Nanohydroxyapatite concentration
free
from harsh chemicals
High-Purity nHAp
Enhanced with botanical extracts including Pimpinella anisum, Carica papaya, Prunus serotina, Mentha spicata, and Mentha piperita.
ENRICHED WITH SOOTHING BOTANICALS
Papaya Extract
Antioxidants and
anti-inflammatories
Black Cherry Extract
Flavor enhancement, improves
compliance without synthetic
sweeteners
Spearmint Oil
Breath freshening without
overpowering intensity
Peppermint Oil
Promotes healthy saliva flow and
improves flavor experience naturally
while promoting a healthy oral
microbiome
Anise Extract
Mild soothing effects on oral tissues
Calendula
Soothes gum tissue and supports a
calm oral environment
Aloe
Naturally calming, helps reduce
gum inflammation and irritation
Vitamin D3; Vitamin K2
Supports mineral balance for
stronger enamel and healthier teeth
#1 Recommended
Trusted By Dental Professionals
I love this toothpaste. My teeth are doing so much better at the gum line. I just bought an extra one for my son
Good taste. Very good cleaning.
3rd time I have gotten this! Love tem
Frequently Asked Questions
Dr. Jen's is the #1 dentist-recommended nanohydroxyapatite toothpaste, trusted by dental professionals nationwide. Dr. Jen has spent six years perfecting these advanced formulations, sourcing the highest-grade nanohydroxyapatite available.
Our rod-shaped crystals meet rigorous EU safety standards for synthetic nHAp, and our eggshell nHAp is ISO certified. While other brands have approached us wanting to use our premium sources, we protect the integrity of our supply chain to ensure every tube meets our exacting standards.
Dr. Jen Super Paste combines 10% nanohydroxyapatite with fluoride, clinically proven to outperform fluoride-only toothpastes. This triple-action formula uses nanohydroxyapatite, fluoride, and xylitol to keep enamel strong and resilient. Available in Mint and Strawberry.
Dr. Jen Fluoride-Free delivers the same cavity protection as fluoride using premium-grade nanohydroxyapatite at the optimal 10% concentration. Blended with our proprietary essential oils, it freshens breath while supporting a healthy oral microbiome. Available in Mint and Strawberry.
Dr. Jen Eggshell is the first and only naturally-derived nHAp toothpaste, formulated with 10% eggshell nanohydroxyapatite. Eggshells naturally contain magnesium and zinc, which promote higher mineral uptake for enhanced enamel protection. Available in Mint and Orange Mango.
We use a proprietary blend of natural essential oils, no synthetic flavoring. Our mint paste contains essential oils with coconut oil-based foaming, while our strawberry paste is naturally foam-free. You'll never find sodium lauryl sulfate (SLS) in any Dr. Jen's formula.
Nanohydroxyapatite (nHAp) is composed of calcium and phosphate minerals, the same minerals that make up 97% of your tooth enamel and the mineral portion of your bones. The "nano" means the particles are extremely small, measured in nanometers, allowing them to behave like your natural enamel crystals.
How it works:
- Absorbs and removes dental plaque
- Replenishes lost calcium and phosphate minerals
- Fills in micro-fissures on tooth surfaces
- Reduces sensitivity by sealing exposed dentinal tubules
- Think of it as giving your teeth the building blocks they need to stay strong.
There's something we want you to know because behind every tube is a story that started long before it reached your bathroom shelf.
It began in a hospital room.
Years ago, Dr. Jen's daughter became dangerously ill with a life-threatening stomach condition. As any parent would, Dr. Jen searched for every way to support her daughter's healing, down to the smallest details, including something as simple as toothpaste.
What she discovered shocked her.
Fluoride-free toothpastes aren't regulated. Brands can claim "nanohydroxyapatite" while using cheap, low-quality versions or including so little that it does almost nothing. Labels didn't tell the full truth, and Dr. Jen couldn't find a single toothpaste that matched what the science said her daughter needed.
In that hospital room, one thing became clear: if the right toothpaste didn't exist, she would have to create it.
A mother's worry became a mission.
Dr. Jen spent years studying particle size, purity, concentration, safety, and biocompatibility. She rejected anything that didn't meet the highest standard, even when it cost more.
Only true high-grade nanohydroxyapatite
Only the optimal concentration proven to protect enamel
Only clean, gut-friendly ingredients gentle enough for someone fighting for their health
No shortcuts. No compromises. Just a formula built with the same care she wanted for her own child.
That's why our toothpaste costs more. Because it was never created to be the cheapest. It was created to be the safest, the purest, and the most effective. Born from fear, love, science, and the determination of a mother who refused to settle.
And yet, it comes down to 25 cents a day.
For up to 25 cents per day, you give your enamel the level of protection research actually supports, without the gut-disrupting ingredients found in many conventional formulas. About the same as your morning coffee, but for your long-term health.
Brush as you normally would, then spit out the excess but don't rinse. For maximum mineral uptake, wait 30 minutes before eating or drinking. This allows the nanohydroxyapatite to fully bond with your enamel.
As always, discuss any specific questions or concerns with your dental team, who knows your personal oral health best.
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Fluoride-Free
• Fluoride-free preference
• Cleaner ingredients
• Optimal 10% nHAp without fluoride
Eggshell NHAp
• Fluoride-free preference
• Premium mineral uptake without fluoride
• Naturally derived, cleaner ingredients
Super Paste
• High cavity risk or cavity history
• Dry mouth (xerostomia)
• Alternative to prescription-strength fluoride
Perio Paste
• Fluoride preference
• Gum disease-periodontal disease
• Gum health concern
100% Italian Silk Floss
• Made with premium Italian Silk
• Gentle on the gums
• Effective at removing plaque
